Content on a website can originate from different sources, depending on where on the site and by whom it has been created. Content can be created "internally" by editors and marketers, or by merchandisers on an e-commerce website. Content can also be created "externally" by the visitor community through interactive social features on the website, if these are available.
Content can be pages and blocks in CMS, or product content from the catalog on an e-commerce site. Content can also be assets such as images and videos, or documents, for instance, in Word or PDF format. Episerver has a sophisticated version management features, allowing multiple editors to work with draft versions, before approving and publishing the content.
Draft content can be previewed before publishing, so that you can verify the content before publishing. When working with personalization, you can preview content the way it will appear for different visitor groups. To further limit access to content that is work-in-progress, you can also set access rights for content from the edit view.
If you have content in multiple languages on your website, Episerver has advanced features for managing translation of content into additional languages, including the use of fallback and replacement languages.
Refer to Managing e-commerce-related content, if you have Episerver Commerce installed.
Optimizing content to improve search
Refer to Working with content to optimize search, if you have Episerver Find installed.