Marketing > Google Analytics for Episerver (Add-on)

Episerver Add-on iconGoogle Analytics for Episerver

Google Analytics for Episerver is an add-on and requires a separate installation, as it is not included by default in an Episerver installation. The Google Analytics for Episerver add-on requires no additional license. See Episerver World for installation and configuration details. Previous knowledge of Google Analytics is recommended. The add-on supports Google Universal Analytics. However, it does not track single user IDs by default because there is currently no common notion of a logged in user. You need to develop custom logic to handle this.

Google Analytics for Episerver is an enterprise-class solution within the Episerver dashboard that gives you rich insights into your website traffic and marketing effectiveness. Powerful, flexible, and easy-to-use features let you see and analyze traffic data. Google Analytics® prepares you to write better-targeted ads, strengthen your marketing initiatives, and create higher converting websites.

After you install the add-onA plug-in or module, developed by Episerver or its partners, to extend the capabilities of Episerver. Add-ons are available from the Episerver Add-on Store inside Episerver., you can add Google Analytics for Episerver as a gadget in edit view. The gadget shows summaries, graphs and lists of selected statistics over a time period. You can configure the statistics you want to display, and add advanced segmenting and custom filters to it. Configure Google Analytics for Episerver to track a single website, or multiple websites in an enterprise environment, and apply tracking for all pages and products on a domain or sub-domain.

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Episerver User Guide 17-2 | Released: 2017-03-13 | © Episerver 2017 | Send feedback to us