User documentation was moved to the Optimizely Support Site. This content is no longer updated. For user documentation, see https://support.optimizely.com/hc/en-us. For developer documentation, see https://docs.developers.optimizely.com/. If you have questions or feedback about the documentation, submit a ticket.

Exclusive IP addresses

To enable this feature, contact customer support.

If you want to send mailings from exclusive IP addresses instead of the default Optimizely IP address pool, you can lease one or more IP addresses. These addresses are reserved to send mailings exclusively from your client. Within 30 days, a reputation trend is visible. The dispatches of other clients have no influence on the reputation of your IP addresses.

A Return Path certification requires exclusive IP addresses.

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