Product paragraph (legacy)

Use the product paragraph to add items from your web shop to a mailing. The paragraph contains input fields for:

  • Product name
  • Description
  • Category
  • Old price
  • Current price
  • Manufacturer

Define the order of the fields in the general settings. You can use your own categories instead of the standard categories. In this case, contact customer support before setting up the template.

Product paragraph fields have no formatting by default. To manually edit the paragraph, use the editor. Or, when using a content interface, use HTML, which can be transferred together with the contents.

Creating a product paragraph

  1. While editing the mailing content in the Template Kit, click New: Content Paragraph.

    You can also use the paragraph in the header and footer area by clicking Header or Footer.

    Image: New content paragraph

  2. Click Product.

    Image: Product paragraph type

  3. In the configuration window, click Apply. The new product paragraph appears in the preview window on the left.

Configuring a product paragraph

  1. On the left, in the menu bar of the product paragraph, click Product. The configuration window opens on right.
  2. See the following tables to set options in the corresponding tabs. Click Apply to confirm your settings.

General

Parameter Description
Content
Heading Enter a heading for this paragraph.
Name Enter a product title or a work title.
Category Enter a product category or a genre.
Author/Artist/Manufacturer Enter the name of the author, artist, or manufacturer.
Text Enter a product description or an abstract of a work.
Old Price If you want to create a promotional campaign, a bargain, or a special offer, enter product's old price.
Current Price Enter the product's current price.
Show in Desktop Version Select to include this paragraph in the desktop mailing.
Show in Mobile Version Select to show the paragraph in the mobile version of the mailing. The Activate mobile version setting in the general settings must be activated for this option to take effect.
Show in Text Version Select to show the paragraph in the text version of the mailing.
Link
Text Text entered here is linked to the URL below.
URL This could be a landing page or a product details page from your web shop.
Alignment The link can be aligned right, left, or center.

Image

Parameter Description
Image Upload an image or enter an image URL in the field Alternatively External URL that points to the image file.
Alternative Text This text is displayed if a recipient blocks or disables images in the email client, or if the image cannot be displayed for another reason.

Enter alternative text containing a short description or title for the image.
Link You can link the image to a landing page or a page on your verbosity you entered a text link in this paragraph, you should use the same link for the image.
Subtitle Enter an optional image subtitle.
Position You can place the image in a separate column next to the heading and text block, or in a separate column next to the text block but below the headbanging most cases, these positions are recommended.

If you use large images that cover the entire width of a paragraph or area, center them below the heading, the text, or the link.

Button

See Click2Go.

SWYN

You can enable the SWYN Stands for "share with your network" function for social networks individually for each paragraph. To allow sharing of these paragraphs in a social network, select the Show check box for the network in which you want them to appear.

Parameter Description
General
Alignment Links (symbols and text) and the introduction text are right-aligned.
Position Links (symbols and text) and the introduction text are positioned at the bottom edge of the paragraph.
Default values
Title Displays up to 50 characters in the user's profile if the user shares the paragraph over a social network, as long as no other title is indicated for that network.
Text Displays up to 250 characters in the user's profile if the user shares the paragraph over a social network, as long as no other text is specified for that network.
Image Displays up to 100 x 100 pixels in the user's profile next to the text if the user shares the paragraph over a social network, as long as no other image is specified for that network. Larger images are scaled down to this size.
Facebook
Show Lets recipients share the paragraph via their Facebook profile.
Title Displays up to 50 characters if the recipient shares the paragraph on his or her Facebook profile. If you enter nothing here, the standard title is displayed.
Text Displays up to 250 characters if the recipient shares the paragraph on his or her Facebook profile. If you enter nothing here, the standard text is displayed.
Image Displays up to 100 x 100 pixels if the recipient shares the paragraph on his or her Facebook profile. If you enter nothing here, the standard image is displayed. Larger images are scaled down to this size.
Redirect Creates a landing page that displays the content of the linked paragraph. If you enable, the link redirects recipients to the URL specified in the General tab.
Twitter
Show Lets recipients share the paragraph via their Twitter account.
Title Displays up to 50 characters if the recipient shares the paragraph on his or her Twitter profile. If you enter nothing here, the standard title is displayed.
Redirect Creates a landing page that displays the content of the linked paragraph. If you enable, the link redirects recipients to the URL specified in the General tab.
WhatsApp
Parameters for WhatsApp are identical to Twitter's.
Email
Show Lets recipients share the paragraph via email.
Title Displays up to 50 characters as email subject if the recipient shares the paragraph via email. If you enter nothing here, the standard title is displayed.
Text Displays up to 250 characters if the recipient shares the paragraph via email. If you enter nothing here, the standard text is displayed.
Redirect Creates a landing page that displays the content of the linked paragraph. If you enable, the link redirects recipients to the URL specified in the General tab.
Xing
Parameters for Xing are identical to Twitter's.

Options

For each content paragraph, you can define a layout that is different from the general newsletter layout.

Parameter Description
Layout
Width The maximum available width is used as standard. This is based on the internal spacing and also depends on whether you are using a sidebar and, if so, on the width of the sidebar. Enter a different value in pixels. If the maximum available width is smaller than this value, then the entered value is ignored.
Height By default, the paragraph is displayed over the available height, considering the content. Alternatively, you can specify a fixed height. If the content exceeds this height, the value is ignored, and the content is displayed at the default height.
Background Color To define the color, enter a hexadecimal value preceded by # (such as #000000). The depiction of non-hex web colors may vary from the original, depending on the browser.
Padding

Specify white space around the paragraph content. You can set white space separately for each page.

Enter the values in pixels (integer values) based on the following example, using spaces to separate multiple pixel entries:

  • 10 = sides are uniform with 10 pixels of white space for the content
  • 10 20 = 10 pixels on the top and bottom, 20 pixels on the left and right
  • 10 15 20 25 = 10 pixels on the top, 15 pixels on the right, 20 pixels on the bottom, 25 pixels on the left

If the value is set to 0, then there will be no padding.
Border
Show Check to apply a border around the paragraph.
Border Width

Enter the thickness of the border. You can set thickness for each side individually.

Enter values in pixels (integer values) based on the following example, using spaces to separate multiple pixel entries:

  • 1 = sides uniform with 1 pixel
  • 1 2 = 1 pixel on the top and bottom, 2 pixels on the left and right
  • 1 2 3 4 = 1 pixel on the top, 2 pixels on the right, 3 pixel on the bottom, 4 pixel on the left.

If you leave the field blank, the border has a thickness of 1 pixel (uniform on all sides).
Color To define the color, enter a hexadecimal value preceded by # (such as #000000). The depiction of non-hex web colors may vary from the original, depending on the browser.
Mobile
Width Set the paragraph width (in percent; 100% default) for mobile view. To display paragraphs next to each another in mobile view, make sure that the widths of two consecutive paragraphs combine to 100%. Otherwise, the paragraphs are displayed on top of each another with the assigned widths.
Table of Contents
Show in Table of Contents Select to display the paragraph in the table of contents for the section.
Alternative Table of Contents Entry Enter a heading to be displayed for this section in the table of contents. If you enter nothing, the heading from the General tab is displayed.

Click profiles

Parameter Description
Click Profiles Clicks on any link in this paragraph are allocated to the selected click profiles. See Click profiles.

Target groups

Parameter Description
Target Groups To show this paragraph to one or more target groups only, select them. If more than one target group is selected, just one must match (OR logic). See Target groups.