Administration interface

This topic is intended for administrators and developers with administration access rights in Optimizely.

Depending on which parts of the Optimizely platform are implemented, you have various administration options in the user interface. The options in this topic apply to the standard options of Optimizely and related products; a customized site might have additional administration options.

Administration view

Image: Admin view

The Admin view in CMS contains core administration features for the Optimizely platform where you manage:

Visitor groups

Visitor groups are used by the personalization feature, and are managed from the Visitor Groups option in the top menu. You need administration access rights to manage visitor groups.

More on administration

 Administration in Optimizely Commerce

If you have Optimizely Commerce installed on your website, it has an administrative interface for managing e-commerce-specific settings. See the Administration section for Optimizely Commerce.

 Administration in Optimizely Search & Navigation

If you have added Optimizely Search & Navigation to your website, there are some specific administration and configuration options available to optimize the search functionality. See the Administration and configuration section for Optimizely Search & Navigation.